Please hold, my cellphone is buying a gift article

By Joseph de Avila

Retailers eager to attract holiday shoppers are expanding their digital efforts to reach them this season.

Read the original article from the WSJ here.

Stores like Wal-Mart Stores Inc. are using more text-message alerts to spread the news about sales. Online retailers like Inc. are sending out daily messages on Twitter, a blogging site that uses short messages, to advertise the latest holiday specials. The Gap Inc., Target Corp., Sears Holdings Corp. and Inc. are pushing new mobile programs this year, too.

Retailers hope these efforts make it easier for customers to shop online, with their cellphones or even at brick-and-mortar stores. And while the prices touted digitally are basically the same as those offered in the store, retailers say customers can get news of sales earlier than with other methods, such as commercials or circulars.

This digital outreach comes as retailers worry about weak sales during what typically is their busiest time of year. Between Nov. 1 and Dec. 5, shoppers spent $14.92 billion online, essentially the same as last year, according to a report released Sunday by research firm comScore Inc. Still, on Cyber Monday, the first Monday after Thanksgiving, holiday shoppers spent $846 million, a 15% increase from last year, comScore's report said.

Connecting with busy shoppers through their mobile phones "is even more important right now" for retailers, given the tough economic climate, says Brad Beasley, president of CrossLink Media, a mobile-marketing firm.

Mobile Shopping

How some retailers are reaching customers through their digital devices this holiday season:

  • Target, the Gap and recently launched free iPhone applications.
  • The application makes it easier to comparison shop for similar items.
  • is sending out sale alerts on Twitter, a micro-blogging site. Sears customers can shop from their phones at
  • Wal-Mart and Target are sending out weekly cellphone text messages, alerting registered users to sales and discounts. Most cellphones support the promotional text messages.

Read the rest of the article from the WSJ here.


Dorothy Soja, Dorothy R. Soja, Stephen A. Arabik and Eugene Arabik to Christopher J. Connolly and Jayme M. Connolly, 5 Magnolia St., $140,000. <a href=>michael kors handbags</a> We couldn't arise from a chair, I say, without demonstrating some kind of bratty entitlement. c <a href=>http://www.louisvuittonhandbags...
He dominated the final seven laps and took his first victory of the new season <a href=>cheap ray ban sunglasses</a> 4 Bisbee at Prescott HS, 10:30 a.
No double-double, little energy: Andre Drummond fell short of a double-double for the first time in 13 games this season and the Pistons center continued to show the effects of an upper respiratory infection which kept him out of practice Thursday and affected him during Friday's game at Minnesota. "I didn't think he had much tonight," Van Gundy said. "That's the first game this year he just didn't play very well, either. Tired, he's been sick, I don't know the reason. He just didn't play very well tonight." <a href=></a> Read about to learn more about how Yahoo selects the ads you see. c <a href=></a>
Most people will buy a new one; we were lucky enough to have a used one given to us by Green Car Reports contributor and electric-car advocate Tom Moloughney, who was upgrading. <a href=>michael kors outlet online</a> Exxon Mobil Corp and Chevron Corp are building mammoth chemical crackers to process polyethylene from natural gas, and logistics firms have created millions of new square feet of warehouse space as they plan to ship the output to the global plastics industry.
c Some people bring one item, some bring whole collections to the appraisal events, and often they simply want to know more about what they have brought. "They love to know the history and value of what they have," Riva said. <a href=>coach outlet online</a> Alexander's 4yearold sister also was playing outside, Staley said. <a href=>coach outlet online</a>
The President was of course at her side in the recovery room. <a href=>coach handbags</a> When we eat a York peppermint patty, we get the sensation.
Ghislaine M. Lizak to Jonathan Blake Flebotte, 3 Country Lane, $227,630. <a href=>michael kors handbags</a> Bentonville Public Schools began its Ignite program that focuses on preparing students for jobs through partnerships with local businesses, nonprofit organizations and entrepreneurs in the community. g <a href=>ray ban sunglasses outlet</a>
If Thad Matta's Buckeyes do not win at least two games in Indy and probably three – enough to reach the Sunday final – they have virtually no shot at making the NCAA tournament as an at-large entrant. <a href=>coach outlet store online</a> "Until that moment, most people who knew you had no idea you were a bad person.
As the ruling party's favoured presidential candidate, Htin Kyaw&nbsp;is now on course to become the country's first head of state in decades who is not a former top-ranking member of the military. <a href=>ray ban sunglasses</a> Is your faith and trust in Him?
Why don t you like this ad ?It s offensive to meI keep seeing thisIt s not relevant to meSomething elseDonePhotosPhotos of the day – March 6, 2016Yahoo NewsTrendingClinton hits Bernie on vote for border ‘vigilantes’Liz Goodwin15 People Who Are Having A Way Worse Day Than YouThank you for your feedbackWe ll review and make changes needed. <a href=>oakley glasses</a> The receiver on the 5-yard pass for the tie: Will Tye.
This gene transfer is normally done outside the body, using the patient’s blood or bone marrow and creating the gene in a laboratory. <a href=>michael kors bags</a> "He was garbage last year," Williams said.
r She counts about 90 helpers — a mix of park residents and visitors, 10-year-old grandkids and seniors in their 80s. <a href=>coach outlet store online</a> Volleyball player Kirsten Sperry (Left) gives a fist bump to Jenna Tunnell (Right) in the Joe McDonald Auditorium during the Winter Signing Day at Desert Vista on February 4, 2015
This position is the easiest starting point for a push-up. <a href=></a> That's the opinion of a majority of participants in the 22ndannual Scripps Howard Celebrity Super Bowl Poll. e <a href=></a>
The history and forgotten stories of some of the restaurants that helped shape Tucson’s culinary presence reemerge in Rita Connelly’s book "Lost Restaurants of Tucson. <a href=>michael kors outlet</a> By virtue of secretary Clinton s huge margin of victory in Mississippi versus Sen.
p Judges at the state Court of Appeals agreed in an opinion released Tuesday, March 8. <a href=>coach outlet online</a> NEW YORK Federal prosecutors will not file criminal charges in the case of an unarmed black teenager who was shot to death in his home by a white New York City police officer, officials said Tuesday. u
Daniel has completed 50 of 77 passes (64. <a href=>michael kors outlet online</a> Tucson police uses "progressive, fair and equitable" discipline guidelines to hold employees accountable for their actions and to help modify bad behavior, he said. <a href=>michael kors handbags</a>
Another 2 million Michigan residents are on Medicaid, the program for low-income persons.?There also are more than 188,000 Michigan residents who receive health care from the Veterans Administration. <a href=>michael kors handbags</a> The letters were included in a batch of documents released by the Office of the Director of National Intelligence. h <a href=></a>
org and www. <a href=>coach outlet online</a> Another, less mature player, might have landed that punch Jason Terry missed 17 years ago.
Mary E. Trudeau to Irma Lopez, 35 Temple St., $115,000. <a href=></a> "Like our men's team, they say it's in our DNA, we want to keep it going. d <a href=>coach handbags</a>
The pork belly is trimmed of some of its fat, and the meat is cooked for 10 hours before it is sliced and finished for serving with braised collards an Italian gigante beans. <a href=>ray ban sunglasses</a> The Wildcats shot 59.

Add new comment